The AI Revolution in VC: Maryna Marynkevych on Shaping the Future of Funding
Maryna Marynkevych started her career in public relations and marketing communications rather than in finance or investing.
She has directed marketing efforts for worldwide brands, political campaigns, spiritual leaders, and even celebrities throughout the years. This history firmly established her early career in brand-building, storytelling, and communication planning.
When she started working for a biotech project, where she managed marketing strategy and communications for a diagnostic-kit business, her change toward the startup and innovation industry came. Among other honours, including Horizon 2020, ERC grants, CES Awards, FutureNow, and New Europe 100, the firm gained notice.
Maryna’s belief was sparked by this exposure to a team going limits of biotechnology: this was the kind of atmosphere where tomorrow’s ‘unicorns’ might arise. Her metamorphosis from marketing expert to investor, mentor, and enabling ecosystem started here. Today, she is both the founder of Major Key and a partner at Network VC Syndicate Fund. In her various capacities, investor, advisor, community stakeholder, and mentor to early-stage businesses, she balances several roles.
An Insider’s View of Venture Capital: What Does Not Work
Maryna Marynkevych claims she has honed what she calls a ‘professional sixth sense,’ a blend of intuition and emotional intelligence that enables her and her fund to find high-potential companies after evaluating over 2,000 startup pitches.
She is quick to caution, though, that not every potential notion survives. She claims that firms that succumbed to one of three major problems, market misfitting, dwindling resources, or team breakdowns, populate the startup graveyard.
In her opinion, a startup only actually shows potential when people start to naturally interact with the product without shouting from the rooftops, as she puts it. She contends that this indicates real demand and, paired with a lean execution, a little marketing effort can transform that spark into a significant fire.
Her marketing basis provides her a distinctive perspective: she likens launching a business to catching the perfect wave while surfing. The key is timing: spotting the right time to ride the market wave and release the product.
What the Artificial Intelligence Surge Means for Startup Companies and Investors
Driven by artificial intelligence, Maryna claims we are witnessing a key change in the field of venture capital. She provides fresh entrepreneurs the opportunity to build businesses from scratch by noting that, “You don’t have to know how to code to design an IT platform or solution anymore,” she says, adding that AI has dramatically reduced obstacles.
This viewpoint fits with general business trends. Recent statistics reveal that in 2025, AI businesses attracted the majority of worldwide venture capital investment. For many VCs, particularly those focusing capital in fewer, high-impact investments, especially those incorporating generative AI, infrastructure, and scalable AI applications, AI is not simply another industry but rather the standard.
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Maryna sees this rise as opening doors for a considerably more varied group of entrepreneurs, including those without extensive technical expertise. She anticipates a deluge of incubators and fresh finance to surface that will support early-stage talent, notably in AI-driven sectors and multidisciplinary projects.
What Follows? A New Multi-Strategy Fund and Ambitious Plans
Maryna admits going ahead that under the Major Key umbrella, she and her partners, including entrepreneurs like Alice Serebrianyk, Roman Ilchenko, and Eric Kadyrov, are launching a new multi-strategy investment fund.
This fund seeks to surpass conventional early-stage equity investment. Their programs include advisory and marketing assistance for companies with potential, enabling them to scale, improve their growth plans, and get financing.
Signaling interest in fintech, Web3, and infrastructure-oriented projects, they are also looking into areas such as real-world asset (RWA) tokenization and digital banking solutions. Maryna is still upbeat; she thinks the next few years will usher in a new wave of creativity, a new generation of businesses founded on artificial intelligence, digital finance, and intersectional technologies.
